Developing Website Content and It’s Costs

In my continuing series on “How Much Should a Website Cost” we’ll talk about one of the most critical aspects of website project cost – the development of content.  Guess what?  In the Internet marketing world – content is king! However, guess what aspect of Internet marketing is the most difficult for our clients to … Continue reading "Developing Website Content and It’s Costs"

The Chronicles of Content Marketing

  Coming up with content marketing that doesn't bore an audience to tears can be a little difficult for a lot of industries. There are some things that are just plain hard to make "sexy." Don't forget though...If you wouldn't stop, click on it, and read it...Why would they? Then again, something that's fascinating to you … Continue reading "The Chronicles of Content Marketing"

The Importance of Blogging for SEO – Blog On!

When people seek a product or service, the first stop for most people these days is the internet. Blogging for SEO is a technique of keeping certain things in mind when writing your blog article. Blogging is a great way to answer the questions that internet users have about what they are looking for while … Continue reading "The Importance of Blogging for SEO – Blog On!"

Good NAP – A Great Idea for Every Business!

Every business wanting to rank higher in organic search results needs a good NAP program. NAP (Name, Address, & Phone Number) data assists search engines to select the information to display in geo-targeted searches. In other words, if someone in your local region is searching for your type of business it is more likely you will appear towards … Continue reading "Good NAP – A Great Idea for Every Business!"

The Ideal Foundation for an Effective Website

Google’s major Panda updates in May and again last week have put a major emphasis on site content. Google now wants to see the quantity, quality and a frequent change of an effective website’s content if you want to be easily found in their results.  The message here is you can no longer just develop … Continue reading "The Ideal Foundation for an Effective Website"

Social Media Strategy – Step 2

Analyze & Scrutinize Your Social Media Strategy Once you have set your Social Media goals using the tips from our last social media blog (http://bit.ly/1A2cZAq), it will be time to give your current Social Media strategy program a good audit. Start by making a list of the platforms that you are currently on. Are they … Continue reading "Social Media Strategy – Step 2"

Keeping Web Design Current

Keep Up With Ever Changing Web Design Trends Design aesthetics change over time. Since around the 1940s to the 1950s, the general population’s tastes have been influenced by changing technology.  With the introduction of color television and the growing popularity of photography in advertising, styles changed pretty drastically. When computer aided design came to the … Continue reading "Keeping Web Design Current"

How to Market Your Business on Craigslist

Craigslist  Marketing Tips: Catchy Title– The title of your Craigslist ad is absolutely the most important part of your listing. Be clear and descriptive, use details of your product or service, and avoid using too many characters, symbols or anything too spam-like. Keyword in Text– Most users filter before searching, making keywords very important. Keywords should be used throughout the … Continue reading "How to Market Your Business on Craigslist"

How Much Should A Website Cost?

Website cost is the bottom line determination for some entities that don't fully appreciate what is is involved with possessing an effective website presence. With the perceived advances in technology and national commercials advertising websites for $4.95 per month,  professional design companies sometimes find it tough to convey to a potential client how much work … Continue reading "How Much Should A Website Cost?"